Healthy, sweet, brightly colored, and full of vitamins: Affective and cognitive persuasive strategies of food placements and children’s healthy eating behavior
- Author(s)
- Alice Binder, Mira Mayrhofer, Brigitte Naderer, Jörg Matthes
- Organisation(s)
- Department of Communication
- Publication date
- 2018
- Peer reviewed
- Yes
- Austrian Fields of Science 2012
- 508014 Journalism, 508007 Communication science
- Portal url
- https://ucrisportal.univie.ac.at/en/publications/5d7e5ea6-707f-4224-b359-51e5b1535fe7